We get cleaners to page one of Google Maps and into ChatGPT recommendations using our proven 7-phase system. 31 deliverables. Every client. Select your town below to see your local opportunity.
Trade accreditation: BICSc, we make sure your credentials are structured-data marked up and prominently displayed on every page.
Kevin Potter's complete Tradesman Local SEO system, applied to your specific trade, your town, your competition.
We identify your 15–20 highest-intent 'cleaner near me' keywords plus 20–25 sub-service variants. We run a competitor gap analysis and find 3–5 quick wins, keywords where you can rank within 30–60 days.
Full GBP setup: primary category, all 9 additional categories, 30–40 specific services listed, a 750-character keyword-rich description, 8 product listings, and 52 weekly posts written and scheduled for the year.
We build or optimise your website with all 8 GBP consistency signals. Homepage, category pages, and your top 3 service pages written in full (550–750 words each), all targeting 'cleaner near me in [your town]' variants.
Post-job text templates, 48-hour follow-up email, on-site verbal script, invoice footer text, 11 review response templates (5-star, 4-star, and negative), plus a weekly review tracker. Reviews = 20% of local pack ranking.
15–20 FAQ questions researched for your trade and town. Top 3 written as full 400–600 word supporting pages. Geographic content plan for your 5 highest-opportunity surrounding areas.
20+ specific link opportunities: Chambers of Commerce, BICSc directories, local sponsorship, complementary business partnerships, local press. Outreach email templates and 3 versions of your citation description.
90-day milestone plan, repeating monthly process, and a plain-English client report template. Month 3+ runs on a decision rule: below ranking threshold = topical FAQ pages. At threshold = geographic landmark pages.
Monthly "near me" search volumes for cleaners in each area, scaled by population and local search density.
Your town not listed? We cover the whole UK.
A standard clean for a 3 bedroom house typically costs £60 to £100 depending on the area and how often you book.
One off deep cleans cost more than a regular weekly visit.
A standard clean covers surfaces, floors and bathrooms on a regular basis.
A deep clean includes extras like inside ovens, skirting boards and behind appliances.
Most professional cleaners bring their own equipment and products as standard.
Confirm this when booking, since some charge extra if you need supplies provided.
Weekly or fortnightly is typical for an ongoing service.
A one off deep clean beforehand gets the best results once regular cleaning begins.
A properly insured cleaning company carries public liability cover for accidental damage.
Ask for proof of insurance before the first visit.